M&S hire senior Tesco executive in effort to revive clothes brand

Richard Price currently heads Tesco’s F&F clothing and homewares label

Marks & Spencer has hired a senior Tesco executive to lead its latest attempt to reinvigorate its struggling clothing business.

Richard Price, the head of Tesco’s F&F clothing and homewares label, has worked at M&S before. He spent seven years with the chain, rising to become menswear director, but left in 2012 after becoming disillusioned with the then M&S strategy.

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